Get Real Health’s Christina Caraballo Session Preview


Christina Caraballo, Health Care Strategist for Get Real Health ( dropped by for a preview of what’s happening at Get Real Health, one of the first companies to see the promise and get involved with patient engagement. She had some interesting insights into how to approach patient engagement, what was working, and where.

Looking forward to more patient engagement conversations from those that are really making it happen in the trenches.

Get selected for Ignite at Healthcare Unbound, complimentary pass included!


How many times have you attended a conference and felt like you had a burning idea to share? You know that feeling, “If I had just 5 minutes on stage, I might just capture everyone’s imagination and make a difference!”

Now is your chance!

O-Reilly Ignite Logo

Ignite comes to the Healthcare Unbound Conference & Exhibition on Friday, July 12th. We’re  coordinating this Ignite at the Healthcare Unbound Conference because we know there are folks out there with burning ideas, and we want you to join us in Denver to share! We’re looking to select 8-10 talks, which will be given by Healthcare Unbound Conference attendees. If your talk is selected, you will receive a complimentary pass to attend the day and a half conference!

If you’re not familiar with what an Ignite talk is, it’s a story that’s exactly 5 minutes long, presented by a speaker who’s working with 20 slides that auto-advance every 15 seconds. Presenting an Ignite talk is fun, it’s fast, and the format forces you to really think about what you want to say. It’s a great way to share your wild ideas, war stories, favorite projects, or whatever you’re obsessing about now. While an Ignite talk can be geeky, fanciful, poignant, educational, and/or funny, for this Ignite your submission must be related to the heart of the Healthcare Unbound Conference and should not be a sales pitch.

If you want to know even more about what an Ignite talk is, and how you do craft one before you submit, check out videos of 2000+ Ignite talks at – Watch Scott Berkun’s “Why and How to Give an Ignite Talk:” Another good read is Jason Grigsby’s “How to Give a Successful Ignite Presentation:”

To assist you in keeping your subject matter within the guard rails, in 2002, Forrester Research coined the term “Healthcare Unbound” to encompass the trends toward self-care, mobile care, and home care. More specifically, Forrester describes Healthcare Unbound as “technology in, on and around the body that frees care from formal institutions.” So try to keep the subject of your talk related to the spirit of “Healthcare Unbound” and you’ll be good to go!

If you’re game, submit your idea for a talk by Friday, June 21st, but of course earlier is better! We’ll let you know if your talk is selected by Friday, June 28th. If your talk is selected, we’ll need to get your slides by Friday, July 5th.

Tell your friends and colleagues: Submit talk at  See you soon,

Questions? Email

A must-attend event for navigating a new healthcare


Never has it been more critical to understand how Healthcare Unbound “technology in, around the body, that frees people from traditional institutions” can be used to navigate a new healthcare.

Health care is undergoing disruption in several fundamental ways:

  1. Medicare and other payer reimbursement models are changing the business model is changing away from fee for service and towards value based care. 30- day re-admissions penalties will require tracking patients when they are away or “unbound” but still engaged with the care team. Patient engagement and behavior change are rapidly becoming required skills for providers to help patients care for themselves. Who is succeeding and what strategies and tools are they using?
  2. Technology is becoming ubiquitous and smart phones are rapidly becoming an all-in-one mobile medical hub that can measure ECG and many measures that used to be performed only in clinics.
  3. Government is changing regulations, access and incentives around access to data. CMS recently released payment data. Blue Button is quickly becoming a standard not just to download, but to share and harness patient data. New meaningful use requirements mean it’s not adequate to just adopt technology, but to reinvent care to share information in new ways.
  4. Massive amounts of data combined with ubiquitous connectivity means that we can know more about what’s happening with behavior on a systemic level. As one example, we can now track who’s refilled their prescription? Who hasn’t? What are the reasons why or why not? What will this level of insight mean for healthcare businesses?
  5. A new science of care delivery is rapidly evolving. Leading medical institutions are investigating care delivery as a science and finding that new processes can impact care as much as new treatments.

In addition, all this upheaval is leading to intense entrepreneurial activity to take advantage of new opportunity created by disruption.

At Healthcare Unbound, now in it’s 10th year, we’ll investigate how each of these areas is leading to a fundamentally new health care system, and what we’ll need to know to adapt from some of the people leading these changes and several new companies defining the new landscape.

Speakers include:

  • Lygeia Ricciardi, ONC/HHS Director of Consumer eHealth
  • Mark Blatt, MD, Worldwide Medical Director, Intel
  • Douglas Goldstein, eFuturist & Senior Vice President, Customer Innovation, Healthgrades
  • Daniel L. Newton, PhD, Staff VP Product/Solutions Development and Behavioral Economics, Anthem Care Management, WellPoint
  • Neal Sofian, MSPH, Director, Member Engagement, Premera Blue Cross
  • Chuck Parker, Executive Director, Continua Health Alliance

… and many more

We look forward to seeing you in Colorado July 11th and 12th. Earlybird registration ends tomorrow, June 11th! Register today

Healthcare Unbound Conference: High Impact Engagement to Shift the Context of Care



Forrester Research coined the term “Healthcare Unbound” to encompass the trends toward technology aided self care, mobile care and home care. More specifically, Forrester describes “Healthcare Unbound” as “technology in, on and around the body that frees care from formal institutions.” The Healthcare Unbound Conference will explore these key technologies that will enable payment reform, meaningful use and help to reduce runaway healthcare costs.

Traditionally, healthcare has been bounded by the places in which it has been traditionally practiced, hospitals and clinics, what Clayton Christensen calls “high-cost venues” of care. According to Christensen “Disruption in health care entails moving the simplest procedures now performed in expensive hospitals to outpatient clinics, retail clinics, and patients’ homes. Costs will drop as more of the tasks performed only by doctors shift to nurses and physicians’ assistants.”

The shift has irrevocably started, moving from a system of institutions as the hubs, and patients as the spokes, to patient-centered care. According to one Pioneer ACO, “We have come to realize we have to incorporate the most important member of the care team — the patient. With our finite resources, we must figure out ways to offload what we have thought as tasks that needed to be done by our staff. In most cases, it’s the patient who can do it more effectively.”

There are now three big changes driving this shift:

  1. Ubiquitous connectivity is opening vast new opportunities for technologists and healthcare practitioners to expand the boundaries of where and how care is practiced with remote sensors, smart phones, apps and more.
  2. Payment reform and the associated quality measures and shared risk are shifting the economics of care.
  3. Meaningful use incentives are squarely focused on consumer engagement, driving EHRs to become systems that can share information and engage patients outside of institutions.

To meet these challenges and adapt to the changing currents, it’s more critical now than ever to understand the tools and strategies we can use to shift the center of healthcare and change the context of care.

Patients will need to be given the tools to improve decision-making to where 99% of decisions that affect their health are made: at home. Engagement ultimately means influencing decisions patients make on a daily basis in the contexts they inhabit every day.

The Healthcare Unbound Conference has been bringing leading-edge thinking on these issues for over a decade; this year, in the context of ubiquitous connectivity, payment reform and meaningful use. The skills learned and connections made promise to be even higher impact than ever. There will be a focus on consumer engagement, entrepreneurship, government-private initiatives and accountable care. We hope you can join us on July 11th and 12th in Denver, Colorado to learn from leaders how care will be delivered in the years to come. Register today.